Press release: LOCAL AND SPORTING BUSINESSES SUPPORT DERBY RACE

5th July 2010

LOCAL AND SPORTING BUSINESSES SUPPORT DERBY RACE
www.derbycyclocross.org.uk

The organisers of the 2011 British Cycling National Cyclo-Cross Championships have a

number of recent successes in bringing both sporting and non-sporting partners to the event that will be held at Moorways Stadium next January. A number of loyal sponsors have also been retained from last year’s National Trophy event. This has come despite the recent loss of support from EMDA, the East Midlands Development Agency. EMDA have helped fund the racing for the previous two events held by the team of organisers but the Regional Development Authorities across the UK are to be abolished following the recent budget.

Event organiser John Holmes said: “We have been really grateful to have the valuable support from EMDA over the past couple of years but now need to seek other partners for the event. The major cost to put on the racing is the hire of the stadium from Derby City Council for the two days. We are bringing a major event to the city which will attract over 300 riders from around the country. With them come helpers and supporters which bring trade to the local economy for the weekend.”

John emphasised the value of the partnerships developed with local sporting businesses, “We’re delighted to have recently brought on board Ward Recycling and Madison/Shimano, together with the ongoing support of, Prestige, Derby Brewing Company, RJ Engineering, Flowfayre and Total Hire, each of whom are assisting us with the services and costs naturally resulting from the promotion of a high profile National event such as this. These are strong local businesses who are valued partners to the event. Additionally, we have been able to generate considerable interest from cycle sport based partners, including Raleigh, Optic 3, Schwalbe, www.Zepnat.com and Hargroves Cycles, all of whom are confirmed event partners. We are continuing our efforts to bring both sporting and non sporting partners the benefits of their association with what promises to be a fantastic weekend festival of cycle sport and the major National event to be held in Derby. Indeed, we are currently in detailed discussions with both local and national companies who recognise the potential benefits of such a partnership and are keen to talk with anyone who would like to be associated with a National Championships event.”

The championships will take place over two days on 8th and 9th of January 2011 and will be organised by the experienced team from Derby Cyclo-cross. Derby Cyclo-cross is an amalgam of cyclo-cross enthusiasts across several Derbyshire clubs – Derby Mercury CC, South Pennine RC, Heanor Clarion CC and empella/cyclo-cross.com RT.

To compliment the main event there is a series of children’s races that will take place on the same weekend at Osmaston Park, which is adjacent to Moorways. These latter events are set to be as successful as those last year that attracted 200 riders. These races are organised by Cycle Derby (the City Council’s National Cycling Town project) and British Cycling and are aimed at local school children but are also open to younger riders from around the country.

If you would like to support this prestigious sporting event and help promote the developing sport of cycling in Derby then please contact John Holmes on 07946 461972

Further details can be found on the event website: www.derbycyclocross.org.uk

– ENDS –

NOTE FOR NEWS EDITORS
Reporters and photographers are invited to attend the event, which takes place from 10.00 am on January 8th and 9th 2011 at Moorways Stadium, Moor Lane, Allenton, Derby DE24 9HY.

FOR FURTHER INFORMATION CONTACT:
John Holmes, Event Organiser 07946461972 johnholmes@derbycyclocross.org.uk
Nick Hook, Press Officer 01332 552637 press@derbycyclocross.org.uk


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